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12 Trending Ingredients in Skin and Hair Care in 2024

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While there used to be some solid distinctions between the ingredients used for skincare and hair care products, the two are now much more strongly intertwined. In fact, one of the biggest beauty trends in recent years has been ‘skinification’, which is when popular skincare ingredients are used for hair and scalp care too.

So, when it comes to your own beauty routine, which ingredients should you be keeping an eye out for? Read on as Nubi shares 12 trending ingredients that could benefit both your skin and your hair.

1) Glycerin

Facial Day Moisturizer

Let’s start with glycerin, an ingredient that has recently been overshadowed by hyaluronic acid. Both ingredients are humectants, meaning that they have moisture-binding properties that enable them to quickly hydrate the skin. 

Hyaluronic acid is often reputed as being the best humectant around but, in reality, this isn’t necessarily the case. In fact, one study from 2016 found that glycerin was the most effective humectant to use for hydration, outperforming hyaluronic acid, lactic acid, urea, and more. 

Chances are that the shampoos and conditioners you currently own already contain glycerin. However, if you’d like to add the ingredient to your skincare routine too, check out the Nubi Facial Day Moisturizer. In addition to glycerin, it also contains several other skin-loving ingredients, including shea butter, sunflower seed oil, and sea salt, the latter of which you’re about to get acquainted with in more detail…

2) Sea Salt

Body Scrub

Sea salt may not be as glamorous an ingredient as some of the other names on this list but it’s one that’s well worth paying attention to. It’s an ingredient that has been used for beauty purposes for centuries, for both the skin and the hair.

What’s so great about sea salt? A few different things. Firstly, it’s naturally abrasive. This makes it a great natural exfoliant. It sloughs off dead skin cells to leave the skin and scalp feeling polished. Better yet, sea salt is loaded with an array of minerals. From calcium to magnesium to potassium, these elements all bring goodness to the skin and hair.

With that said, the abrasive nature of sea salt can sometimes be a little too harsh for the delicate skin on the face. If you plan on using this ingredient to exfoliate, save it for your body – something that’s made easy with the Nubi Exfoliating Body Scrub.

3) Niacinamide

While you may already be familiar with niacinamide, this ingredient is currently trending like never before. Also known as vitamin B3, niacinamide is not just being used in more and more skincare products, but it can also now be found in hair care products.

Why all the hype around niacinamide? Firstly, it’s a great ingredient for lowering the feeling of inflammation. In skincare, this means reducing the look of redness, puffiness, and acne. Meanwhile, for hair care, this means countering the appearance of inflammatory hair loss.

Niacinamide also helps to control how greasy the skin feels, which benefits both the face and the scalp. It keeps the skin barrier feeling strong and resilient too while leaving the skin looking brighter and healthier.

4) Copper Peptides

Peptides are ingredients that are made up of chains of amino acids. Certain peptides are naturally produced by the body, many of which are synthetically included in skincare products. 

However, today, we’re going to be focusing on copper peptides. These peptides in particular are known for how they leave the skin looking firmer and smoother. They’re great for reversing the appearance of skin aging, giving the skin a more youthful finish. They do this for the hair too, resulting in shinier-looking strands.

With that said, if your skin is sensitive to copper, be wary about using copper peptides. There are other ingredients that you can turn to if you’re hoping for younger-looking skin, just like the one that we’re about to discuss…

5) Bakuchiol

Usually, when talking about ingredients that reduce the appearance of skin aging, retinol is the first one that people think about. It has certainly made waves over the past few years, with people raving about how effective it is at turning back the visible effects of time on their skin.

There’s no denying the truth behind this – multiple studies confirm the efficacy of retinol. However, the ingredient can also be overly potent for many, causing side effects that have a long-term impact on skin health. 

This has led people to seek out natural retinol alternatives, such as bakuchiol. This ingredient, which comes from the seeds of a plant that’s native to India, is trending for all of the right reasons. Studies have found that the visible changes it produces in the skin are comparable to that of retinol. Better yet, it doesn’t produce the same side effects, making it much better for the skin overall.

6) Rosemary Extract

There are plenty of plant extracts out there that can work wonders on both the skin and the hair. However, rosemary sits at the top of that list. This fragrant herb is now being used extensively in skin and hair products, with this trend set to continue. 

Why rosemary? It’s primarily loved for how it controls how oily the skin feels. If your skin produces too much oil, using rosemary will leave it feeling less greasy and easier to manage. Of course, this not only applies to the skin on your face but to the skin on your scalp too, which then affects how oily your hair feels.

Let’s not forget that rosemary is full of antioxidants too. These help to tackle the appearance of free radical damage, keeping your skin feeling healthy.

7) Algae Extracts

Hydration is a big beauty focus of 2024, for both the skin and the hair. As a result, people are increasingly seeking out products that contain as many hydrating ingredients as possible. 

We’ve already talked about glycerin and hyaluronic acid being two popular hydrating ingredients. However, another hydrator that has been making a name for itself lately is algae. This aquatic plant boasts humectant properties. This means that, just like glycerin and hyaluronic acid, it’s able to bind moisture to the skin and immediately hydrate.

Better yet, algae extracts are extremely nutrient-dense too. With vitamins, minerals, and antioxidants, they’ll give your complexion an extra boost.

8) Salicylic Acid

If your skin is prone to acne breakouts, you’re probably familiar with salicylic acid. This ingredient is revered by those with oily skin due to how it removes excess sebum from the pores while also clearing out other debris. As you’ll know, preventing clogged pores is crucial for keeping acne at bay.

As awareness about this ingredient’s benefits continues to rise, experts predict that the market for salicylic acid products is going to double within the next decade. This rapid growth in popularity has led to hair brands looking into ways in which they can make use of the ingredient too. Expect to see it appearing in shampoos, hair serums, and more as 2024 progresses!

9) Vitamin C

Vitamin C first started trending a few years ago. However, this hasn’t changed, with vitamin C continuing to dominate the beauty industry. 

Vitamin C is loved for its multi-functionality. It’s an antioxidant that can help with everything from hydration to the appearance of aging. Again, this ingredient benefits both the skin and the hair, leaving both feeling revitalized.

10) Mineral UV Filters

One of the big beauty trends of 2024 is sun awareness. People are now starting to pay more attention to the damage that the sun can cause. They’re recognizing the role that UV rays play in premature wrinkles, dark spots, dehydration, dull hair, hair loss, and more.

As a result, UV-blocking ingredients have been in the limelight. Consumers are looking for ways in which they can protect their skin and hair. At the same time, they’re aware that many chemical UV-filtering agents can be harmful, which is why mineral UV filters are trending.

Minerals like iron oxide and titanium dioxide come from natural sources and are able to protect against UV damage. They work by deflecting the sun’s rays, preventing them from penetrating your skin or your strands. They’re undeniably effective, so you can expect to see them being embraced more and more as 2024 goes on.

11) Tranexamic Acid

Although it was first developed back in the 1960s, tranexamic acid hasn’t been particularly popular…until now. This ingredient is taking the beauty world by storm due to how it produces the same visible changes in the complexion as hydroquinone, yet without the harmful side effects.

Confused? Hydroquinone is a chemical that people use to lighten the look of pigmentation. However, it can seriously damage the skin, which is why alternatives should always be sought first. 

This is where tranexamic acid comes in. It’s an amino acid derivative, making it much gentler than hydroquinone. Even better, it’s safe to use on all skin types and skin tones.

12) Rosehip Extracts

Last but not least, let’s talk about rosehips. This is the orange/red fruit that’s produced by a rose plant after it has flowered. It has been used in skincare products for a while now because of how it offers so many benefits. Its fatty acids reduce the feeling of inflammation, its vitamins brighten the complexion, and its antioxidants counter the look of aging.

Rosehip extract is a great hair care ingredient too. It helps to hydrate and revitalize the look of dry strands while also leaving damaged hair looking stronger and healthier. 

Summary

It’s always worth keeping an eye on trending beauty ingredients – you never know what you’ll discover! Sure, some trends aren’t worth following and can even be downright dangerous for your complexion. However, go with the ingredients that we’ve featured above and you won’t be disappointed. Each one has been proven to be highly effective and completely safe, giving you an easy way to enhance your skincare routine, as well as your overall complexion!

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